Veterans and Job Seekers Connect at Hiring Red, White & You! Job Fair in Longview

Workforce Solutions East Texas • November 7, 2025

On November 5, 2025, the Maude Cobb Convention Center in Longview became more than just a venue—it became a place of opportunity, gratitude, and hope. Workforce Solutions East Texas (WSET) proudly hosted its local chapter of the statewide veteran-focused hiring event, Hiring Red, White & You!, bringing together veterans, transitioning service members, military spouses, employers, and staffing professionals from across East Texas. In its 14th year, the event has grown into a vital bridge between the brave men and women who have served and the employers eager to welcome their unique skills and dedication. This year, 69 employers and 437 job seekers came together with purpose and determination.


The morning began with a moving pre-event ceremony at 9:30 a.m., setting a tone of respect, honor, and inspiration. Highlighting the ceremony was a heartfelt performance by Workforce Solutions East Texas Outreach staff member Kendale Johnson, whose presence and talent captivated attendees and reminded everyone of the power of service, community, and perseverance.


From 10:00 a.m. to 1:00 p.m., the convention center buzzed with energy and connection. Veterans and their spouses engaged with organizations ranging from American Electric Power and AshRoq Financial to Turner Industries and the Texas Department of Criminal Justice. For many, the event wasn’t just a job fair—it was a turning point. On-the-spot interviews and same-day job offers underscored the immediate impact of bringing these communities together.

Employers left inspired as well. Ben from Money Concepts remarked, “Thank you very much for inviting me out to the job fair yesterday. This was the most organized and professionally prepared event.” Stone Bridge Professional Services reflected on the deeper meaning of the day: “The best part was getting to know the personal stories of several decorated veterans and hearing their accomplishments and what they stand for. That's the spice of life right there.” These testimonials capture the heart of the event: fostering meaningful connections, honoring service, and celebrating the resilience of those who have dedicated their lives to our country.


Events like Hiring Red, White & You! highlight the extraordinary value veterans and military spouses bring to the workforce—discipline, adaptability, leadership, and unwavering dedication. In turn, employers gain access to talented individuals ready to contribute in manufacturing, utilities, logistics, public service, and beyond. Since 2012, this statewide initiative has connected over 26,000 employers with more than 153,000 job seekers, resulting in 4,300 same-day hires—a testament to its lasting impact.


The 2025 Longview event was more than a job fair; it was a celebration of service, a place where stories were shared, opportunities were realized, and futures were shaped. As Workforce Solutions East Texas looks ahead to next year’s event in the Tyler region, the promise is clear: the connections forged here will continue to empower veterans, honor their contributions, and inspire communities across East Texas.


Event Highlights:

  • Total job seekers served:438
  • Employers represented: 69


Workforce Solutions East Texas and ETCOG thank all participants, employers, and partners who made this event a success. Together, we continue to build a stronger workforce and honor the contributions of our veterans.

September 22, 2026
The Texas Workforce Commission (TWC) is currently accepting applications for the Upskill Texas grant program. This technical training initiative provides crucial funding for Texas businesses looking to enhance their workforce's skills and remain competitive in today's rapidly evolving economy. Upskill Texas offers financial support to employers that are: Expanding their operations Retooling their processes Introducing new services or product lines Experiencing organizational structure changes that could avert layoffs Through Upskill Texas, employers may be reimbursed up to $3,000 per trainee for 100% technical training. The majority of the trainees must have been employed by the business for at least six months. To be eligible, businesses must have 100 or more employees located in Texas and provide a 50% employer match, which can include trainee wages and benefits. Private employers may appoint a designee for the grant, including community or technical colleges, third-party trainers, or workforce development boards. Projects can range from $150,000 to $500,000. Follow the link below to learn more.
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Workforce Solutions East Texas is strengthening its role as a workforce development leader in the Palestine area by bringing some of the region’s top employers directly to the community. Through a growing series of hiring events hosted at the Palestine office, local job seekers are gaining direct access to employers, career opportunities, and a dedicated team ready to help them take their next step. The events have already generated strong results. On August 14, Wayne Sanderson Farms brought 51 job seekers to the Palestine office for a hiring event. The response was so strong that the company was able to fill its entire first shift through the event, demonstrating the impact that direct connections between employers and job seekers can have. The momentum continued on September 4, when East Texas Beef Processors welcomed 50 job seekers to its hiring event at the Palestine office. The strong turnout provided the company with an opportunity to connect with local talent while giving residents a chance to learn more about available careers and employment opportunities. These events are doing more than filling positions. They are helping Workforce Solutions East Texas build stronger relationships with employers throughout the region while establishing the Palestine office as a convenient, trusted resource for businesses and job seekers alike. By creating opportunities for employers to recruit locally, Workforce Solutions East Texas is helping strengthen the connection between the region’s workforce and the businesses that drive its economy.  Residents looking for their next career opportunity are encouraged to stop by the Palestine Workforce Solutions East Texas office, meet with employers, explore available positions, and connect with the staff who are ready to provide guidance and support throughout their job search. As the Palestine office continues expanding its employer partnerships and hiring event offerings, Workforce Solutions East Texas is demonstrating what workforce development looks like in action: bringing employers and job seekers together, responding to the needs of the local economy, and creating pathways to opportunity right here in the community.
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After 30 years with the same employer, Ms. Paul never imagined she would have to start over. Her career with a staffing company had been built over three decades of experience in customer service and payroll. Then, without warning, she was laid off. “It was nerve-wracking. I’m a single mom of two. How are we going to survive?” After such a long career with one employer, Ms. Paul wasn't sure where to begin. The job market had changed, and she worried about finding a position that valued her experience while meeting her salary needs. That's when she discovered Workforce Solutions East Texas and the RESEA program. Ms. Paul initially knew very little about RESEA. Through the program, she discovered the resources available through WorkInTexas.com, including the Virtual Recruiter, Resume Builder, job search tools, career exploration resources, and WIOA opportunities. But the greatest impact came from the personalized support of her Career Navigator, Cheryl Jackson. Cheryl helped Ms. Paul update her resume, explore new career possibilities, prepare for interviews, and regain confidence in a job market she hadn't navigated in 30 years. “Cheryl gave me the confidence to job search and interview. Thirty years ago was so different from now, so her guidance was very helpful.” Through career exploration and mock interviews, Ms. Paul discovered opportunities she had never considered and gained the confidence to present her skills to employers. “She gave me the confidence and support I needed.” Today, Ms. Paul is working in payroll and invoicing for a staffing company and will soon take on additional responsibilities in fleet management. What began as an unexpected and frightening transition became a new chapter filled with possibility. RESEA didn't just connect Ms. Paul with resource, it helped her recognize that after 30 years of experience, she wasn't starting over. She was moving forward with confidence. Her advice to others facing an unexpected job loss is simple: “Use all of your resources. You never know where a job will come from, so use everything.” 
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